AI products don’t fail on models. They fail on context nobody owns. This session treats context as a product discipline, not a prompt trick. Misha Sulpovar walks through how to design it as a system: stewards who own each body of knowledge, an ontology that gives agents a shared map of what things mean, and isolation so each agent sees only what it should and forgets what it shouldn’t. Then we put it together as a product factory, where governed context lets teams ship AI features again and again without starting from scratch. Bring a product you’re working on. We’ll sketch its context system live, so you leave with a map of who owns what, how it connects, and where the walls go.
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Session Details
Type of Session: Workshop
Presented By
Misha Sulpovar
Misha Sulpovar is Chief AI Officer at Foley, where AI work has more than doubled engineering productivity, saved whole departments thousands of hours, and sped up decision-making. He has worked in AI for 20 years, the last 4 in generative AI, and wrote The AI Executive – Harnessing the Ungoverned Machine. He led AI for IBM Watson Advertising and The Weather Company and built the forward-deployed engineering function at Cherre. He built ContextNest, an open-core governed context and memory layer, and founded PromptOwl. He has spoken at ProductCamp Atlanta, Product Coffee, CREtech, IBM, NMHC and AI Collective.
ProductCamp Atlanta is a collaborative, participant-organized professional unconference, focused on Product Management, Marketing and UX topics. What’s great is the variety of sessions that are offered by our attendees. You’ll have the option to select from several different sessions throughout the day. We need you to share your insights in a panel, workshop, or presentation.
