AI-First Isn’t a Tool Purchase: Five Simple Things to Put AI at the Heart of Your Organization
Most companies “adopt AI” by buying licenses and hoping. Then they wonder why nothing changed. Brandon Coates has spent the past year building an AI-first practice from scratch as Lead AI Product Manager at BlueLabel, while running his own AI company as founder and CEO of Alysium. Along the way he has built multiple AI development systems and frameworks, retrained a team of PMs, and learned which moves actually change how an organization works and which ones just generate
Slack noise.
This session breaks it down into five simple things any team can start on Monday. None of them require a massive budget, a Chief AI Officer, or a reorg.
You’ll leave with five concrete moves for making AI part of how your team works every day, and a clear first step to take this week.
Join us at ProductCamp Atlanta 2026 to vote on this session and dozens of others! The attendees will choose the agenda for the day, and can be part of it!
Session Details
Type of Session: Presentation
Presented By
Brandon Coates
Brandon Coates is the founder and CEO of Alysium (www.alysium.ai), a no-code platform that lets coaches, consultants, and creators turn their expertise into AI agents they can deploy and sell. He is also Lead AI Product Manager at BlueLabel, where he leads the product management team and is building the agency’s AI-first development practice from scratch. He has built multiple AI development systems and frameworks, including BluePrint™, the framework behind every BlueLabel engagement. He has been shipping AI products since before ChatGPT made it fashionable, including leading GenAI product management at Accenture. He calls himself an AI realist, meaning he teaches when not to use AI as much as when to use it. He started his first business breeding ball pythons at 14 and hasn’t stopped building since. Based in Atlanta.
ProductCamp Atlanta is a collaborative, participant-organized professional unconference, focused on Product Management, Marketing and UX topics. What’s great is the variety of sessions that are offered by our attendees. You’ll have the option to select from several different sessions throughout the day. We need you to share your insights in a panel, workshop, or presentation.
