The White Label PM: Driving Product via Partnerships

In today’s fast-paced market, product managers often find themselves needing to leverage collaboration to drive innovation without traditional development teams. This session will explore actionable frameworks and strategies to navigate the complexities of partnership-driven product management. We’ll discuss how to effectively manage your own white-label products, understand the reasons many companies pursue this route, and examine how this role differs from traditional PM positions.

Key Focus Areas:

Understanding the Landscape: Insights into market dynamics influencing partnership decisions.

Strategic Frameworks for Collaboration: Proven methods to evaluate and engage potential partners.

Achieving Buy-In: Techniques for securing stakeholder support and alignment.

Navigating Challenges: Strategies to overcome common obstacles in partnership management.

Measuring Success: Metrics to assess the impact of partnerships on product success.

Join us at ProductCamp Atlanta 2024 to vote on this session and dozens of others! The attendees will choose the agenda for the day, and can be part of it!

Session Details

Type of Session: Presentation

Presented By

Salvador Santos

LinkedIn
X.com

With 8 years of experience in the fintech industry, I specialize in B2B product management, focusing on driving innovation through strategic partnerships and building solutions from the ground up. My background includes successfully managing product initiatives for blue-chip merchants and Issuers, where I have delivered tailored solutions that meet complex market demands.

I excel in transforming data into actionable insights and navigating the intricacies of product development. My expertise spans fraud prevention, payment systems, API integration, and dispute resolution.
ProductCamp Atlanta is a collaborative, participant-organized professional unconference, focused on Product Management, Marketing and UX topics. What’s great is the variety of sessions that are offered by our attendees. You’ll have the option to select from several different sessions throughout the day. We need you to share your insights in a panel, workshop, or presentation. Click here to submit a session, and don’t forget to register to attend!

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