BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ProductCamp Atlanta - ECPv6.15.13//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:ProductCamp Atlanta
X-ORIGINAL-URL:https://pcampatl.com
X-WR-CALDESC:Events for ProductCamp Atlanta
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:-04:00
END:VTIMEZONE
BEGIN:VTIMEZONE
TZID:-05:00
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=-04:00:20261027T180000
DTEND;TZID=-04:00:20261027T200000
DTSTAMP:20261023T144857
CREATED:20261015T223555Z
LAST-MODIFIED:20261023T013331Z
UID:10000512-1793124000-1793131200@pcampatl.com
SUMMARY:From Hype to Impact: Cutting Through the Noise
DESCRIPTION:**Every innovation starts as a bold idea. Most die in PowerPoint. Some change entire industries.**\nJoin us for an unfiltered conversation with Mariano Maluf\, Chief Product Officer at CONA Services\, who leads innovation strategy for one of the largest services organization that supports Coca-Cola bottling operations in North America. Come hear lessons from the trenches of driving real transformation at enterprise scale.\n**What You’ll Discover:** \n* How to separate genuine innovation from expensive distractions\n* Getting organizational buy-in when everyone’s skeptical of “the next big thing”\n* The hard truths about what kills good ideas inside large organizations\n* Real stories of innovation wins\, failures\, and costly lessons learned\n* Building credibility as a change agent in environments resistant to change \n**Why This Matters:** Whether you’re pitching ideas to leadership\, leading transformation initiatives\, or building products that need enterprise adoption\, you’ll gain battle-tested insights from someone who’s navigated the politics\, budgets\, and bureaucracy of innovation at scale.\nThis is your chance to learn what actually works when the pressure’s on and the stakes are real.\n**Tuesday\, October 27th at 6:00 PM | The Circuit Woodstock**\nDon’t miss this one.
URL:https://pcampatl.com/event/from-hype-to-impact-cutting-through-the-noise/
LOCATION:The Circuit\, 1 Innovation Way\, Woodstock\, GA\, 30188\, United States
CATEGORIES:Product Management
ATTACH;FMTTYPE=image/jpeg:https://pcampatl.com/wp-content/uploads/2026/10/1024x576-3susaR.jpg
GEO:34.10394;-84.51772
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=The Circuit 1 Innovation Way Woodstock GA 30188 United States;X-APPLE-RADIUS=500;X-TITLE=1 Innovation Way:geo:-84.51772,34.10394
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=-05:00:20261201T180000
DTEND;TZID=-05:00:20261201T200000
DTSTAMP:20261023T144857
CREATED:20261023T013225Z
LAST-MODIFIED:20261023T013331Z
UID:10000517-1796148000-1796155200@pcampatl.com
SUMMARY:Holiday Mixer Cherokee Tech
DESCRIPTION:As 2026 comes to a close\, let’s celebrate! This month\, we’ll be coming together to celebrate the holidays\, recap our collective year\, and look forward to all that 2027 has to offer. No planned content\, no formal speakers or panel\, just good old fashioned networking. Bring a friend and feel free to astound us with your ugliest Christmas sweater. See you there!
URL:https://pcampatl.com/event/holiday-mixer-cherokee-tech/
LOCATION:Reformation Brewery (Woodstock)\, 105 Elm St\, Woodstock\, GA\, 30188\, United States
CATEGORIES:Product Management
ATTACH;FMTTYPE=image/jpeg:https://pcampatl.com/wp-content/uploads/2026/10/1024x576-hmn8fc.jpg
GEO:34.099957;-84.520546
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Reformation Brewery (Woodstock) 105 Elm St Woodstock GA 30188 United States;X-APPLE-RADIUS=500;X-TITLE=105 Elm St:geo:-84.520546,34.099957
END:VEVENT
END:VCALENDAR