When GPS first arrived, many people printed MapQuest directions because they assumed the goal was simply to replace the atlas. It was an improvement, but the mindset was still anchored in the old problem. The landscape had changed, yet the approach hadn’t. (To this day, my mom still explains where the grocery store is when I visit her.)
We are at the same moment with AI.
Many teams are racing to “AI-enable” existing workflows without asking a more fundamental question: Do we even still need this workflow? If the nature of the problem has shifted, the solution must shift too.
In this session, we’ll explore:
1. Why AI changes the underlying shape and cost structure of certain problems
2. Which types of problems AI is well-suited to solve (and which it isn’t)
3. How to recognize when you’re solving the wrong problem
4. How to reframe problems so you can apply new tools in new ways
Join us at ProductCamp Atlanta 2025 to vote on this session and dozens of others! The attendees will choose the agenda for the day, and can be part of it!
Session Details
Type of Session: Town Hall
Presented By
John Field
High-energy product leader with a track record of activating go-to-market strategy and scaling product and engineering organizations in high-growth environments. I align business strategy with user insights and market trends to build products that drive customer delight and measurable business outcomes. I’ve led product transformations across startups and global enterprises, evolving product teams from unpredictable output to high-trust, cross-functional organizations delivering sustained strategic impact.
ProductCamp Atlanta is a collaborative, participant-organized professional unconference, focused on Product Management, Marketing and UX topics. What’s great is the variety of sessions that are offered by our attendees. You’ll have the option to select from several different sessions throughout the day. We need you to share your insights in a panel, workshop, or presentation. Click here to submit a session, and don’t forget to register to attend!
