Objective: Teams will choose a consumer problem (B2C) and work through the full product lifecycle in 60 mins. The goal is to create a concise 5-slide pitch deck and present it to the audience for voting, as if seeking investment (30m)
Format:
Small groups brainstorm a solution, progressing from Ideation to Go-to-Market (GTM).
Each team prepares a 5-slide pitch deck that covers:
Problem
Solution (MVP)
Market size
GTM plan
Revenue model
What You’ll Learn:
How to quickly ideate and refine a solution to a consumer problem
Estimate and size your target market
Define your Minimum Viable Product (MVP)
Create a solid Go-to-Market (GTM) strategy to sell and market your product
Engagement
The fast-paced format forces teams to focus on key elements of startup success.
It’s engaging to see how differently each team approaches the same problem, leading to unique pitch decks.
Collaborative teamwork fosters creativity, strategic thinking, and cross-functional learning
Join us at ProductCamp Atlanta 2024 to vote on this session and dozens of others! The attendees will choose the agenda for the day, and can be part of it!
Session Details
Type of Session: Workshop
Presented By
Mukul Vyas
Mukul Vyas is a product management leader with expertise in convenience retail, loyalty programs, and POS integration. Currently at PDI Technologies, he heads GasBuddy, a platform used by millions of consumers monthly.
Mukul is responsible for driving the app growth, creating new partnerships, and leading a team of Product Managers and Designers.
ProductCamp Atlanta is a collaborative, participant-organized professional unconference, focused on Product Management, Marketing and UX topics. What’s great is the variety of sessions that are offered by our attendees. You’ll have the option to select from several different sessions throughout the day. We need you to share your insights in a panel, workshop, or presentation. Click here to submit a session, and don’t forget to register to attend!
