Session Title: The Product Engagement Lifecycle: Frameworks for Analyzing and Improving Engagement
Type of Session: Presentation + Workshop
Presenter: Kent Keirsey
Description of Session:
With a fine-tuned framework that breaks down the lifecycle of effective product growth, we’ll cover how leading products guide users to value, and then use these frameworks to build out and map your own product’s lifecycle.
Kent Keirsey’s Bio:
https://www.linkedin.com/in/kentkeirsey/
Kent Keirsey serves as the Head of Product at Universe, helping to develop the products, CEOs and leaders in its growing portfolio of companies. Prior to Universe, Kent led in and developed the Product Management organization at Greenlight as Director of Product Management, and managed a diverse set of products at Gather, OneTrust, and Atomized. He founded Product404, and has worked to grow the Atlanta product community since 2018.
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ProductCamp Atlanta is a collaborative, participant-organized professional unconference, focused on Product Management, Marketing and UX topics. What’s great is the variety of sessions that are offered by our attendees. You’ll have the option to select from several different sessions throughout the day. We need you to share your insights in a panel, workshop, or presentation. Click here to submit a session, and don’t forget to register to attend the event here.
