Proposed Session:
Session Title: Social Media Meets Quick Response (QR) Codes: 25 Great QR Ideas in 10 Minutes – Then We Brainstorm! (25 More Ideas)
Description: Find out how to integrate Quick Response (QR) codes in your product, product packaging and marketing to increase customer engagement resulting in increased: sales; product use; satisfaction; and fewer call center calls.
I’ll give you 25 QR ideas in the first 10 minutes: then we’ll brainstorm at least 25 more great QR ideas in the next 20 minutes. Remaining time for discussion.
New to QR codes? Please read my QR Codes 101 … blog post: http://blog.GREATtv.com
Leader(s): Dan Smigrod
Dan Smigrod, CEO & Chief Creative Officer, GREAT!
Founded in 1987 by Dan Smigrod, GREAT! Agency clients include or have included major TV and entertainment brands such as:
• A&E
• Adult Swim
• AMC
• BET
• Blue Man Group
• Cartoon Network
• CMT: Country Music Television
• CNN
• Disney Theatrical Productions
• E! Networks
• FX Networks
• Mattel
• MTV Radio Networks
• Nickelodeon
• The Oxygen Network
• Showtime
• SOAPnet
• SPIKE TV
• Twentieth Television
• TV Land
• ZOOZ Mobile (ZOOZbeat, ZOOZbeat Sprite and other apps)
Blog: http://blog.GREATtv.com
Web: http://www.GREATtv.com
This Product Camp Atlanta session will provide you with 50 ideas for using Two Dimensional (2D) scan codes [such as Quick Response (QR), EZcode, Datametrix): The first 25 ideas from me; 25+ we’ll brainstorm together.
This session assumes that you are aware of 2D codes and are curious about how you might use 2D scan codes — such as Quick Response (QR) codes — for your business. This session will NOT cover: the benefits of difference kinds of 2D scan codes; history of 2D codes; or various scanner apps. Just 50+ ideas for using 2D scan codes!
If you are new to scan codes, you may find my articles helpful at:
http://blog.GREATtv.com.
Specifically:
101 Uses For QR Codes
http://j.mp/101QRuses
Top 10 Reasons EZcodes Are Better Than QR Codes
http://j.mp/EZvQR
Top 10 QR Code Mistakes
http://j.mp/Top10QRm
I tweet exclusively on 2D/QR/EZcodes at:
http://www.twitter.com/uSCANme
Thank you for bring your ideas — or examples – for 2D scan code usage to this session. We’ll have some fun and you’ll learn a lot – fast!
Dan Smigrod
CEO & Chief Creative Officer
GREAT!
Atlanta, GA
http://blog.GREATtv.com
http://www.GREATtv.com
http://www.twitter.com/smigrod
Mashable/Social Media reported Friday (8/20/10):
#1 trend in “5 Huge Trends in Social Media Right Now” is SOCIAL SCANNING:
http://mashable.com/2010/08/20/top-5-social-media-trends
A (GREAT!) example of Social Media Meets Quick Response (QR) Codes
For a deeper dive on SOCIAL SCANNING, see these two MASHABLE stories too:
http://mashable.com/2010/08/16/bakodo/
http://mashable.com/2010/07/20/qr-codes-mainstream/?utm_source=feedburner
Reminder: 25 Great Ideas In The First 10 Minutes of my session … (then we brainstorm 25 more great ideas)…
Dan Smigrod
CEO & Chief Creative Officer
GREAT!
Atlanta, GA
http://blog.GREATtv.com
http://www.GREATtv.com
http://www.twitter.com/smigrod