Proposed Session: Session Title: Using Social Media to Gain Customer Insights Description: Social Media isn’t just for customer service – it’s a great way to listen in on what your customer (and potential customers) are saying. The panel will discuss theory, strategy and execution. Leader(s): Brandy Nagel, David Cohen, Erik Wolf, Jenny Schmitt Brandy Nagel: [...]
Proposed Session: Session Title: Workforce Networking Description: What are the tools, culture and personality that make in-house Social Networking successful? As geographically, generationally and culturally dispersed teams are formed to achieve a single goal, what issues do Product Managers and Product Development Pipeline have and how can many of them be resolved with today’s social [...]
Proposed Session: Session Title: From Product Manager to the C-Suite Description: An open discussion about how product managers can move forward in their careers to general management and eventually the C-Suite Leader(s): John Mecke
Proposed Session: User Experience: Surprise and Delight Me. Does your product enhance people’s lives, create happiness, surprise and delight even for a moment? Can your product make someone feel more empowered, inspired or in control of their destiny? Do your customers recommend or better yet, rave about your product to others? OR Does your product [...]
Proposed Session: Session Title: Engage UX to Clarify Requirements Description: Text-based, over the wall requirements often result in disappointed product managers when the product pops out of development. User eXperience (UX) professionals can provide user scenarios, stories, and wireframes that effectively communicate requirements to developers and initiate realistic negotiations about what can be done. They [...]
Proposed Session: Session Title: Protecting & Monetizing Intellectual Property for the Technology Industry Description: We understand that when you are meeting tight deadlines and clients are turning up the pressure, you just don’t have time to get to all of the tasks that need to get done in your business. We are a full service [...]
Proposed Session: Session Title: No Such Thing as a Social Product – Only Social Product Managers Description: With all the focus on social media and the opportunities it affords organizations, there is still very little traction in many sectors and roles. While marketing and communications, pr and other functional groups in technology companies have rapidly [...]
Proposed Session: Session Title: Use Automated Customer Data Collection to Look Like a Requirements Genius Description: Are you a software product manager? Do you have to answer questions like, “How many records does the average user have? Can we stop supporting 800×600? Do people even use this feature?” And do you answer with only your [...]
Proposed Session: Session Title: Better Design Through Sketching: Collaborative Design Workshops Description: Are you managing a product without the benefit of a design team and need to improve the quality of design? Are you working with a design team, but wish you could speed up their design efforts? Do you struggle with defining requirements at [...]
Proposed Session: Session Title: Putting the User Back in User Stories with Personas Description: Have you met User? You know, the guy in “as a user, I want to…”? The nameless, generic user that serves as the actor in many user stories does little to encourage empathy in your Agile project teams. Beyond that, it’s [...]
Proposed Session: Session Title: Strategic Product Marketing – The Missing Link in a Top-Down Product Management Culture Description: One of the biggest factors impeding the top-down influence of both product management and product marketing is a “product first” mentality that attempts to align many bottom-up product strategies to corporate goals but leaves a huge void [...]
Proposed Session: Session Title: Scrum – what’s the Product Manager’s role Description: We should have all heard of Agile Development, and may have heard of Scrum. It’s become one of those buzz word that people like to throw out, “we use scrum, we are a scrum shop etc”. So what is Scrum? It is just [...]
Proposed Session: Session Title: The Product Management Leader’s Toolkit Description: Every great leader acquires and uses tools to build an effective team. So, what’s in your Product Management Leader’s toolkit? What tools and skills do you and your team need? What tools are required? How do you prioritize, implement and use the right tools at [...]
Proposed Session: Session Title: User Experience: Surprise and Delight Me Description: User Experience: Surprise and Delight Me. Does your product enhance people’s lives, create happiness, surprise and delight even for a moment? Can your product make someone feel more empowered, inspired or in control of their destiny? Do your customers recommend or better yet, rave [...]
Proposed Session: Session Title: Social Media Meets Quick Response (QR) Codes: 25 Great QR Ideas in 10 Minutes – Then We Brainstorm! (25 More Ideas) Description: Find out how to integrate Quick Response (QR) codes in your product, product packaging and marketing to increase customer engagement resulting in increased: sales; product use; satisfaction; and fewer [...]
PROPOSED SESSION: Session Title: New Product Launch on a Shoestring Description: In this session, we will discuss, as a group, advances in technology that help launch new products. Some are cool. Some are effective. Some seem to save tons of scarce budget dollars. To what degree are we using new tools because they seem cool? [...]
PROPOSED SESSION: Session Title: Behind Every Great Product is a Great Experience Description: There’s no such thing as “just a product” in today’s economy. Customers, whether B2C or B2B expect objective information prior to purchase from the company and from other users of the product, simple integration within their overall solution, and support after the [...]
PROPOSED SESSION: Session Title: Speed Recruiting Description: Many people that come to ProductCamp are looking to hire or be hired. What I propose is a session that will bring those that are hiring to meet those that are looking. Those that are hiring will give a 30 second blurb on the position and then will [...]
Session Title: Intro to Product Camp Description: To be held during registration time – this is a 10 minute overview of what Product Camp is all about and how to get the most of your day. Leader(s): Jennifer Doctor Jennifer Doctor is a Product Management and Marketing leader with experience in product development life cycle [...]
David Eckoff interviews Jackie Hutter talks about her proposed ProductCamp session: How to Generate a Successful Exit Value & Confessions of a Recovering Patent Attorney What do entrepreneurs most often misunderstand about intellectual property? What are the biggest mistakes people often make?
David Eckoff interviews Keith Duncan talks about his proposed ProductCamp session: Communicate Effectively with Visual Tool ElectronicNapkin.com for your Laptop. Show and Tell
So if you are wondering what the deal is with all of these videos, let me explain: David Eckoff is conducting online video Q&A’s with prospective speakers this week and next week, as part of our promotional efforts for ProductCamp Atlanta. The videos will be posted here, and will be a great way to promote [...]
Abi talks about his proposed ProductCamp session: “Testing Capability Model© (TCM©) – How it can help improve quality of a software product”. TCM© is a quantitative-based agile framework designed to guide improvements in testing organizations, and further improvements in project management and upstream activities of coding, design and requirements in a systematic way. Dr. Iraj [...]
David Eckoff is interviewed by Abi Salimi about his proposed session for ProductCamp Atlanta 2010. “Idea to Market: Conquer the Most Common Obstacles” You have lots of ideas! But have you ever faced challenges – or run up against obstacles – going from idea to market? If so, this session at ProductCamp Atlanta will be [...]
Join David Eckoff as he talks with Christie Crowder about her proposed session “Using social media to market your product, using bloggers to spread your message, going beyond the product review.”
